C2 Strategic adds new talent to Louisville team

C2 Strategic Communications is growing its team of expert communicators again with the addition of two professionals, Steven Richard and Hayley Robb.

Steven Richard (left), Hayley Robb (right)

Richard joins C2 Strategic as senior videographer after more than 15 years as a video journalist for TV news outlets in Louisville and around the South. His award-winning work has earned him two regional Edward R. Murrow awards and more than 10 regional Emmy awards, as well as the title of Photographer of the Year form the Kentucky News Photographers Association.

Richard is a welcome addition to C2 Strategic’s dynamic creative team to expand client services in video production for broadcast and online platforms including social media videos, podcasts, TV commercials, internal marketing pieces and more. His passion for telling stories with striking visuals and sound and deep experience in local news are an ideal fit for C2 Strategic’s team of former journalists.

Robb joins C2 Strategic as staff strategist after previously serving as an intern at the firm last year. The recent Western Kentucky University graduate proved her ability to lead, write, design and deliver excellent content for clients as head of the university’s first-ever branded content studio. Her already impressive resume as an award-winning collegiate journalist will benefit C2 Strategic clients looking for strategic marketing campaigns, smart e-communications and engaging social media content.

Richard and Robb will work out of C2 Strategic’s Louisville office, which moved earlier this year to 911 Blankenbaker Parkway. Founded in 2011, C2 Strategic has offices in Louisville and Indianapolis to serve local, regional and national clients in government, transportation, infrastructure, economic development, banking, health care, hospitality and other sectors.

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