Learn how to lead with clarity when the pressure is on. In this fast-paced, insightful webinar from C2 Strategic Communications President Kerri Richardson shares real-world lessons from decades at the intersection of media, government and public communication.

Drawing on her experience as an Emmy-winning journalist and former spokesperson for Louisville Mayor Jerry Abramson and Kentucky Gov. Steve Beshear, Kerri walks through practical strategies to navigate a crisis, shape the public narrative, and deliver clear, calm messaging when it matters most.

The session covers how to define a crisis, recognize who drives public perception, engage with reporters, manage media pushback, and ensure internal and external audiences receive timely, accurate information.

Watch the full webinar video, and check out our downloadable resources below.