What Should We Say? Brands and the LGBTQ+ Community

Holidays and special events often present opportunities for corporate communications, with Thanksgiving, election day, and the Super Bowl leading to a flood of social media posts, ad campaigns, and news stories. Brands use these occasions to connect with audiences, aiming to associate themselves with a sense of community. However, these efforts can backfire if your […]
Breaking Barriers and Nurturing Resilience – Mental Health in Communication

In the fast-paced world of communication, professionals face high-pressure situations, tight deadlines, and constant connectivity. While these realities are part of the job, they can also impact mental health if not managed properly. At C2 Strategic Communications, prioritizing mental health is a core part of our company culture. Creative Industries and Burnout The creative nature […]
New additions build upon C2 Strategic’s strong transportation team

C2 Strategic Communications is growing its team focused on transformative transportation projects. The full-service public relations and marketing agency has added two members to its Transportation Services team, one in its Louisville headquarters and one in its Indianapolis office. Collin Merkel joins C2 Strategic’s Indianapolis office as an Associate Strategist on the Transportation Services team. […]
The Power of the Pinwheel

Many of us associate pinwheels with lazy spring days or summer festivals from childhood. For hundreds of Kentucky agencies, this whimsical object represents a topic that’s far from idyllic—child abuse.
Media Event Builds Excitement for The Residences at Omni Louisville

At C2 Strategic, we partnered with The Residences at Omni Louisville to host a dynamic media event that sparked excitement and buzz for this premier luxury living development. Through our expertise in public relations, we successfully positioned Omni Louisville as the top choice for upscale urban living. A Sneak Peek into Luxury Living To begin, […]
Open House Engages Community in Efforts to Create a Safer Dixie Highway

Open House Promotes Safer Dixie Highway C2 Strategic organized an open house to engage the community in improving safety on Dixie Highway. This project aims to reduce traffic accidents and improve traffic flow on one of Louisville’s busiest roads. Safer Streets for Everyone The open house offered residents, business owners, and stakeholders a chance to […]
I-69 ORX Hosts Two Open Houses, Engages Community

The I-69 Ohio River Crossing (ORX) project recently hosted two open house events to connect with the local community. These events offered a valuable opportunity for attendees to provide feedback on proposed improvements aimed at enhancing connectivity between Indiana and Kentucky. Enhancing Traffic Flow and Connectivity The I-69 ORX project is designed to improve connectivity […]
RiverLink transponders now available at retail locations

RiverLink, a C2 client, is making it easier for drivers to purchase RiverLink transponders. RiverLink starter kits are now available at Speedway locations throughout Kentucky and Indiana. The kit includes a RiverLink prepaid transponder that can be used on the three tolled bridges connecting Louisville and Southern Indiana and a reload card. The retail kits […]