Podcasting: The Next Frontier in Media Relations
Blog By: Quin Welch, Associate Strategist, C2 Strategic Communications In an increasingly digital world, podcasts have emerged as a powerful medium for storytelling, education and communication. For public relations professionals, they offer a valuable opportunity to reach targeted audiences by appearing as guests or placing stories on relevant shows. Instead of launching a new podcast, […]
Are You Speaking Your Customers’ Language? Lessons from Puerto Rico
Blog By: Chad Carlton, Founder & CEO, C2 Strategic Communications I love PR (public relations). It’s a big part of our work at C2 Strategic Communications. However, the “PR” in the photo above refers to Puerto Rico, the U.S. Island territory where my wife and I recently vacationed. The week of rest and relaxation — […]
Avoiding A Tough Conversation? We Can Help.
Sometimes, I wish we could scratch out the word “public” from “public relations.” For many, “public relations” brings to mind corporate press conferences, ribbon cuttings with oversized scissors or executives handing over giant foam checks. PR is often far more personal and not just about publicity, it’s about relationships. At C2 Strategic, we specialize in […]
See the virtue in virtual communications – because it’s here to stay
Chances are you’ve logged untold hours video conferencing since March. Many of us have grown accustomed to attending staff meetings or checking in with team members through a variety of virtual tools. But have you thought about all the different ways you can connect virtually with your clients, partners and community, beyond the basic meeting?
