Developing a PR Strategy: Key Tips for Clear Goals, Strong Messaging and Real Results
Whether you’re typing away on a keyboard or brainstorming with pen and paper, creating a PR strategy can feel overwhelming. While it’s tempting to jump straight into sending out news releases or scheduling social media posts, doing so without a well-thought-out plan is like casting a line into a dark pond – you’re unlikely to […]
Should Your Headline Be a Question? Boost Engagement and Click-Through Rates with This PR and Marketing Strategy
Want to see higher engagement numbers on social media? Ask more questions! Re-writing your post to be in the form of a question can grab interest and boost feedback.
C2 Strategic drives meaningful engagement for virtual Homearama
C2 Strategic was the driving force behind a strategic, digitally-driven campaign for Homearama 2020 to help the Building Industry Association of Greater Louisville pivot to an all-virtual experience.
Expert Tip: Affordable investments for stronger social media
Social media and other forms of virtual communication have never been more important. That sentence was true in January. Now, it’s even more true, as many organizations are moving longstanding fundraising events (or important public meetings) to virtual formats.
