June 30, 2020

Five Constants: Crisis Communications Tips During Emergency Situations

Good communication can be the difference between success and failure. C2 Strategic and Building Kentucky developed this collection of crisis communications tips and guides to manage your internal and external communications practices. These are applicable now as we see the spread of novel coronavirus (COVID-19) and in any health, safety or weather-related emergency.

In time of crisis, it is vital to maintain clear, accurate and timely communications.

Fear, ignorance and misinformation are the fires that good communicators prevent or quickly extinguish. C2 Strategic Communications works with clients and its staff to follow a few constants of good communications.

Read the full Building Kentucky article here.

Read More News & Insights

Why Public Relations and Paid Media Are Better Together

Public relations and paid media are better together. Most organizations pick one. The ones seeing real results are using both. In boardrooms and budget meetings, the debate plays out the same way: invest in public relations, or put the money into paid media and digital advertising? That’s the

C2 Strategic Promotes Executive Leaders, Adds Veteran Public Affairs Advisors to Regional Team

Celebrating 16 years of continued growth and client partnership, C2 Strategic Communications, the region’s leading public relations firm, has promoted two leaders to its executive team and expanded its roster of veteran public affairs strategists to serve business, government and

Kentucky state capitol chamber representing public trust in government

Building Public Trust in Government Starts with Clear Communication

This post is written by Jill Midkiff, who recently joined C2 Strategic Communications as a senior director. Trusted by governors and cabinet secretaries for nearly three decades, Jill is one of the most experienced and respected communications leaders in Kentucky.