Five Constants: Crisis Communications Tips During Emergency Situations

Good communication can be the difference between success and failure. C2 Strategic and Building Kentucky developed this collection of crisis communications tips and guides to manage your internal and external communications practices. These are applicable now as we see the spread of novel coronavirus (COVID-19) and in any health, safety or weather-related emergency.

In time of crisis, it is vital to maintain clear, accurate and timely communications.

Fear, ignorance and misinformation are the fires that good communicators prevent or quickly extinguish. C2 Strategic Communications works with clients and its staff to follow a few constants of good communications.

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