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Seldom a week goes by that someone doesn’t ask me to explain the difference between marketing, communications, and public relations. Plenty of business people confuse
For the past five years, we’ve helped dozens of companies, agencies and organizations tell their stories. The results can be measured in many ways –
What gets social media traction? Earlier this month, my social media feed started noting that Louisville had topped a hot new list from National Geographic.
Just before the service began, I said to my eulogists (including Henry Kissinger), “I have snipers positioned up there”– pointing to the temple – “with
When I hear “team building,” I cringe and think of trust falls. As a klutz with a fear of falling, I was relieved that we
As we near the opening of the new Downtown bridge, one question lingers in the minds of many — what will it be called? While
A high school intern at a small newspaper, I was once assigned the task of asking “people on the street” about New Coke. (We all
I’m old now. The folks at AARP thoughtfully reminded me with a personalized membership card as a 50th birthday present. So as old people sometimes
This weekend, we helped birth a business right in our very own living room. A good friend of ours, Zac Caldwell, wants to share his
