55,000 Degrees

A vibrant community where at least 50 percent of the working-age population hold college degrees: That’s the vision of 55,000 Degrees, Louisville’s college-going movement that’s working hard to live up to its name.

C2 has worked to build brand awareness for 55,000 Degrees with consistent earned media.

The organization has become a well-known, highly regarded leader in the community, particularly among education and business leaders. New reporters routinely turn to Executive Director Mary Gwen Wheeler for reaction and insight on education issues.

C2’s role: Strategic planning, media relations.