Messer Construction Co. plays a key role in making Louisville a better place. Whether it’s constructing the new Norton Cancer Institute-Brownsboro, expanding the University of Louisville Cardinal Stadium, or building Brown-Forman’s Old Forester Distillery on Whiskey Row, Messer is a company with expansive experience. 2017 saw no exception as the company reached major milestones on projects across the Louisville area. C2 Strategic Communications continues to enjoy working with Messer as the company creates a stronger

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Just two hours downstream, Kentucky and Indiana are working to build a new Ohio River crossing. The I-69 Ohio River Crossing (ORX) is a project that people care about, and C2 Strategic has enjoyed working alongside the Project Team to link the communities of Henderson, KY and Evansville, IN. Recently, C2 Strategic helped coordinate stakeholder meetings and another round of open houses to inform the community about new developments to improve the I-69 corridor. Each

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Whether you love Facebook or hate it, there’s no denying the important role it plays in public relations and marketing. Therefore, when Facebook leader Mark Zuckerberg announced changes to the News Feed algorithm a few weeks ago, our clients expressed concern about whether the change would affect them. Yes, it will. That’s clear from Zuckerberg’s announcement, which said in no uncertain terms, “you'll see less public content like posts from businesses, brands, and media.” However, all

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Digital communications are a growing part of strategy for our clients. Therefore, as our firm continues to grow, we’re intentionally adding team members who focus squarely on digital. Paige Moore, our newest senior strategist, has nearly two decades of experience in online marketing, primarily at large health care companies (Humana and Anthem) and at digital agencies. While everyone on our team has digital strategy skills, Paige adds significantly to our level of expertise. She has

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Pinnacle Properties has a great story to tell and C2 Strategic has enjoyed working with them to help them tell it.  Like with many companies, Pinnacle has been built through the personal reputation of its partners, John Miranda and Chris Knopf. We helped them construct strategies to support those personal relationships with excellent digital communications. We were thrilled when they received the President’s Grand Award for “Best Overall Marketing Campaign” and “Best New Concept in

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