Too often – in both our personal and work lives – we get wrapped up in the details of what we doing and miss the meaning of what we are doing. We’ve all seen examples of well-intentioned professionals losing sight of their mission and falling into a routine that strays from their desired course. And miss this! Don't focus on this.... Communications are no different. It’s easy for businesses and organizations to miss the forest

Read more 0

I like to joke that I have a master’s degree in PowerPoint, because in two years of graduate school, I prepared more presentations than I wrote papers. Like it or not, today’s fast-paced world is about visuals and bite-size information. During my two years at Spalding University and over the course of my 26-year career, I’ve seen my fair share of presentations – the good, the bad and the ugly. Following a few simple guidelines

Read more 0

Two years ago this week, Gov. Steve Beshear and leaders broke ground on the Downtown Crossing portion of the Ohio River Bridges Project. Decades of talking about building the new bridge ended and the real work got underway. If you haven’t been in downtown Louisville or Jeffersonville lately, you’re missing quite a show. The landscape is changing quickly – sometimes on a daily basis. One of the largest transportation projects underway in the country is

Read more 0

Kerri Richardson, communications director for Gov. Steve Beshear, will join C2 Strategic Communications in July as the firm’s vice president. After nearly six years as a trusted advisor and communications leader for our Governor, Kerri will provide strategic communications counsel and support for our growing list of clients. She will be reuniting with C2 President Chad Carlton, who plucked her out of the WHAS-TV newsroom in 2007 to serve on the city communications team for

Read more 0